Often enough, HR is synonymous with big enterprises and corporates. It couldn’t be farther from the truth. HR is essential for corporates, MSME’s and Start-ups alike. As a matter of fact, when the business needs to grow, it is essential to have the right people and the best practises in place for them. Some of the common challenges faced by the smaller organizations are talent retention, developing leadership, creating a work culture which attracts new hires and branding one’s workplace for attracting new talents.